Executive Operating Team
Jim Follett
CEO
Jim Follett joined Authentic Response as a Board Member in April of 2009 and most recently as Chief Executive Officer in September 2009. He has a real passion for the marketing information services space and finding ways to drive value and growth in the companies he has served. He has consistently done this by creating winning services and servicing models that provide superior insights and support for clients that measurably improve their business performance. His aim is to do the same with the Authentic Response team and business. Jim has a proven track record of 30+ years of leadership in both global Marketing Information Services and Consumer Packaged Goods (CPG). Prior to Authentic Response, Jim was the CEO of Survey Sampling International; COO of Medsite and involved with successful sale of the company to WebMD; Acting CEO / COO of NOP World and involved with the successful sale of the company to GfK; President, Client Services and Consulting Group of Information Resources Inc. (IRI). Jim started his career at Procter & Gamble in sales and then moved through a series of marketing management positions at General Foods (Kraft), Motts USA (a division of Cadbury Schweppes) and culminating as the U.S. head of Marketing for Nestle Waters North America (Perrier) before joining Information Resources, Inc. in 1990. He holds a BA degree in History from Williams College and an MBA degree in Marketing from the Columbia University Graduate School of Business. Jim is married with 3 children and loves to read history, cook, work out, ski and travel. He is active with Williams College in fundraising and serves as a member of the Vestry for St. John’s Episcopal Church in South Salem, NY.
Gina Carey
Vice President, Finance
Gina Carey brings more than 20 years of experience in direct marketing and internet services, with a focus in North America and Europe. She has significant experience with all facets of financial management as well as extensive general operations management. Gina’s professional passions center on financial models, strategic planning, operations optimization, staff development, and risk mitigation. She joined Authentic Response in November 2010 to oversee finance, business intelligence, privacy and legal. Gina’s prior experiences include SVP Finance at Webloyalty.com; Director Accounting for Vertrue, Inc., Controller with Dex Business Systems, Inc.; and she began her career at Deloitte and Touché. She holds a Bachelor of Science from the University of Connecticut, is married with 2 children and spends her free time reading, cooking, and volunteering in her hometown.
John Taliercio
Vice President, Product Development
John Taliercio is one of the early members of Authentic Response who is now responsible for developing the sample and panel management capabilities of our product line. Over the years he's been instrumental in developing and growing the business. John has a keen sense of what the industry needs and knows how to translate those needs into actionable plans - all of which contribute to our clients' success. Prior to Authentic Response, John worked for an IT solutions firm servicing pharmaceutical and telecommunication companies. When not locked into his laptop, John focuses on stress management techniques either on the ice with his local hockey team or by supporting the Yankees and the Rangers. John holds a BS from Boston University's School of Management.
Ninon Brown Traugott
Senior Director, Human Resources
Ninon is responsible for making sure Authentic Response a fantastic place to work as we grow and expand the business. She ensures that everyone in the company is in the right job, knows how his or her job contributes to the overall company mission, and has a clear sense of learning and career growth. Prior to Authentic Response Ninon worked for France Telecom North America, the New York Public Library, and several start ups. She began her career in her hometown of Paris, France after graduating from the Sorbonne University. She enjoys traveling, coaching, dancing, and working with clay.
Jonathan Tice
Vice President, Sales and Marketing
Jonathan has over ten years experience working in the online market research space. He manages the sales and marketing efforts for Authentic Response as a whole. Prior to Authentic Response, Jonathan created the Market Research Services business line at TechTarget. While there, he managed all facets of the team: marketing, sales, operations and analysis, and executed on full service projects for both research firms and technology OEMs. Prior to that, he worked in marketing roles for TechTarget, and Lycos, a search engine firm. Jonathan currently lives and works out of New York city. Outside of work, he enjoys supporting the Red Sox and his Alma Mater Boston College. Jonathan loves to travel - especially internationally - is an avid downhill skier, and lately has been trying to figure out golf. He is currently the Online Subject Matter Expert for the Market Research Association nationally and is a Past-President of the New England Chapter of the MRA.
Nathan Lynch
Vice President, Operations
Nate manages the 24x7 global field operations of Authentic Response, as well as the project feasibility team. His dedication to our clients is tireless as he continues to build and manage a first class team of research professionals who are dedicated to proper and efficient sampling methodologies, best of breed survey programming practices, and to ensuring client expectations are exceeded.
Nate has nearly 10 years experience in the operations, customer service, pricing and panel management sectors of market research. Prior to Authentic Response he worked for Lieberman Online LLC in their OpinionSite division where he managed the firm's panel, operations , customer service and incentives. Nate holds a B.S. in Marketing from Bryant College in Rhode Island and is an avid Jets, Mets, and Knicks fan.
Paul Hudson
Vice President, Technology
Paul manages the day to day of the technology group, a valued team that allows the business to operate flawlessly 24x7. Prior to joining Authentic Response, he held several positions at Taylor Nelson Sofres (TNS). His most recent position was Director of Global Access Panel Technologies where he was responsible for all panel software development initiatives, with major deployments in over 26 countries. His primary goal was on improving and standardizing sample and panel balancing requirements, as well as customizing portal creation methodologies. Paul started his Market Research career over 10 years ago as a Senior Oracle Database Architect for NFO Worldgroup, which was acquired by TNS. Paul attended the University of Toledo where he studied Mechanical and Statistical Engineering. He also holds several Oracle certifications. When not busy building Authentic Response solutions, he enjoys spending time at home in the country with his wife Joannie.
