Visit Authentic Response at The AMA's Research and Strategy Summit

Research is undergoing a major transformation. That's why the AMA's Annual Marketing Research Conference has a new name and a new focus.  With the role of research expanding to include driving strategy and informing critical business decisions, we're bringing together the brightest minds in research for elevated discussions and planning.  We'll examine integrating new and existing technologies and methods; the expanding role of research in your organization; the impact of these changes on your career; and the future of research.
 
The AMA Research and Strategy Summit 2011 will feature client case studies, client-only programming, and lots of opportunities to share your thoughts with peers and idustry experts.   Featured Speakers include:

• Tony Palmer, Senior Vice President & CMO, Kimberly-Clark Corporation
• Kay-Yut Chen, Principal Scientist, Hewlett Packard
• Professor Byron Sharp, Director, Ehrenberg- Bass Institute, Professor of Marketing, University of South Australia
• Sumita Singh, SVP & Global Head of Customer Knowledge Management, Thomson Reuters

Stop by Booth #517 to  learn about our new Research On Research and enter our prize drawing!

We look forward to seeing you in Orlando!