Consumer Panels

Our consumer panels provide representative samples of the highest quality

With millions of multi-sourced consumer panelists from around the world and an innovative panelist sourcing process, you can be assured of receiving the highest quality samples in the US and internationally. With Authentic Response’s consumer panels you have access to: 

• 4 million (and growing) continually profiled consumer panelists from over 40 countries
• High response rates from consumer panelists who are interested and engaged in the online market research process
• The best available protection against duplication, fradulence, and poor data quality
• Around the clock client support from a tenured staff that understands your objectives and timelines
• 10,000 new Double Opt-in Consumer and BtoB panelists join every day from around the globe

We are able to stratify our sample to match the key demographics within the general population based on local Census information, or on other known models such as the Internet population.  To do this, we take into consideration historic response rates based on a range of variables including the audience segment, the survey's length, topic, total field time, day of the week and time of day.

All our consumer panelists join through our proprietary Authentic Recruitment process, originating from a pool of over 400 partner websites that cater to a diverse mix of audiences.  As each and every panelist is required to Double-opt in and pass our Authentic Validation security checks, you can be assured of high quality samples.

To view our consumer market research panel book click here.