Entertainment Seeker Specialty Panels

Reach consumers targeted by entertainment habits

Authentic Response has the profiling data you need to quickly and cost effectively reach consumers based on their entertainment habits and hobbies, from magazine readers, to movie-goers, to home TV use. Whether it’s a parent looking for a kid’s movie on Blu-Ray, a subscriber to Architectural Digest, or a teen who enjoys horror movies, we have you covered.

Here is a partial list of some of the data points we collect in this market:

• Magazine Subscribers and Occasional Buyers, by Title and Genre
• Movie Watchers categorized by Genre Preference
• Frequency of Movie Going
• Movie Ticket Purchasing Preference
• Watching Movies On Demand, Through Pay-Per-View or On DVD
• DVD Memberships
• Rental Frequency

For more information about our experience with entertainment seekers or for a further breakout of our data points in this market, please contact us.